FOR IMMEDIATE RELEASE

September 17, 2003

Contact:

Tanner Marcoida

Nu Alpha Kappa Fraternity, Inc.

Phone: 408.799.6520

dase_one@hotmail.com

www.

San Jose, CA. โ€” November 1, 2003 – The Alpha Chapter of Nu Alpha Kappa Fraternity, Inc. at San Jose State University, in conjunction with the Mexican Heritage Corporation, announces the 1st Annual Dia de los Muertos Festival. The Festival will be held on the evening of Saturday, November 1, 2003 at the Mexican Heritage Plaza, 1700 Alum Rock Avenue, in San Jose.

Doors open at 9:00 pm, with performances beginning at 9:30pm.

This event will be open to the public for adults 18 and over. Presale tickets will be at the Mexican Heritage Plaza Box Office for $10. Tickets will also be sold at the door for $15. Tickets will be available October 10, 2003. Refreshments will be catered by the Parsley, Sage, Rosemary and Thyme Co.

El Dia de los Muertos (Day of the Dead) is a time to honor and remember loved ones who have died, and to recognize the cycle of life and death in human existence.

Dia de los Muertos is based on ancient traditions recognized throughout Latin America. The Day of the Dead festivities includes adorning the graves of loved ones, and the making of ofrendas (altars).

The purpose of the Dia de los Muertos Festival is to raise the cultural awareness of local college youth and their fellow community members. The event will feature live performances by young salsa, cumbia, and merengue bands throughout California. The event will also feature traditional interactive art activities for participants, and a galeria (art gallery) featuring Dia de los Muertos art from across the country.

Nu Alpha Kappa, founded in 1988, is a Latino-based fraternity, which strives for three fundamental goals: academic excellence, retaining our cultural histories, and cultivating brotherhood. In addition to participating in local community services, our national philanthropic partners include The National Marrow Donor Program and The Hispanic Scholarship Fund.